Our Methodology | Codigo SG

Work / Our Methodology

At Codigo, we value simplicity because it makes things work better. Designing intuitive user experiences involves exhaustive research, leveraging both our extensive history in building over 300 digital products and our deep understanding of our clients' domain knowledge. By distilling complex tasks and workflows, we make technology accessible and straightforward for businesses and users.

No One-Size-Fits-All

Our methodology acknowledges that each project is unique. While we draw upon proven frameworks and processes, we tailor our approach to fit the specific cultural, resource, scope, and user needs of each company. This flexibility ensures that solutions are not only innovative but perfectly suited to our clients’ specific contexts.

Design approach

Designing
with purpose

Designing with depth

Human-First

At the heart of our design process is a deep understanding of what users truly need and how they behave. We focus on thorough research and empathetic design practices that ensure every solution is crafted with the user in mind.

Thinking outside the box

Boldly Different

We love to push boundaries and challenge the norms. This reflects our commitment to bring creativity and uniqueness to every project, making sure each solution not only looks great but also pioneers new standards in design.

Bridging brands and users

Made to Connect

Our designs resonate with users and align with business goals. This is about creating designs that not only look good but work well, building strong connections between brands and their audiences and delivering real, measurable results.

Design Tools

At Codigo, we leverage a suite of advanced design tools to bring our creative concepts to life. Utilising these tools allows us to deliver precise, innovative, and visually compelling designs tailored to meet and exceed client expectations. Here’s a snapshot of the key tools in our design toolkit:

Figma

For real-time collaboration and interface design, Figma helps us create dynamic prototypes and iterate designs quickly, ensuring that our team and clients are aligned every step of the way.

Adobe Illustrator

Our go-to tool for creating sophisticated vector graphics and illustrations. Whether we’re designing logos or intricate graphic elements, Illustrator’s precision and versatility are invaluable.

Adobe Photoshop

When it comes to raster graphics editing and digital art, Photoshop is unmatched. We use it to refine images, craft layouts, and bring artistic flair to visual content.

Adobe After Effects

For motion graphics and visual effects, After Effects allows us to produce dynamic animations that enhance storytelling and engage users more deeply.

Maze

An essential tool for usability testing, Maze enables us to validate our designs through rapid user testing insights, helping us to optimize UX before final delivery.

AI Tools

We harness AI technologies to automate automate complex processes. This automation frees up our designers to focus on more creative and strategic aspects of projects.

Project Management Processes

Achieving Optimal Outcomes

Waterfall

Structured and Sequential

For projects with clear, well-defined requirements, we employ the Waterfall methodology. This approach is linear, with each phase of the project—concept, initiation, analysis, design, construction, testing, implementation, and maintenance—completed sequentially. It’s ideal for projects where changes are unlikely and predictability is valued.

Lean

Maximising Value by Minimising Waste

In projects where efficiency is key, we apply Lean principles to streamline processes, eliminate waste, and deliver value more quickly. Lean project management focuses on key priorities and removes unnecessary activities, ensuring every step adds value to the project. This method is great for startups and tech companies looking to move quickly and innovate on the fly.

Why Codigo?

Our extensive experience goes beyond mere numbers; it represents a history of customised solutions that deliver real results. We apply our deep knowledge and innovative approaches to every project, ensuring we help you achieve your digital objectives.

Interested in how our methodologies can benefit your project? Get in touch with us to discuss your needs, or explore our work and blog to see our capabilities.